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Supporting individuals & families

We support ultra-high-net-wealth (UHNW) individuals and families with bold visions for impact, helping them transform wealth into lasting change.

Individuals & families drive more than 66% of  philanthropic giving in the United States and have the ability to seed transformative change. Yet giving well has never been more demanding.

The issues people care about feel ever more urgent and many require systems-level interventions. And the individuals and families doing this work are themselves changing—growing across generations, navigating transitions in wealth and leadership, and asking harder questions about what they want their philanthropy to mean and who they want it to involve. Meeting that complexity requires collaboration among expert advisors across multiple domains of wealth management.

ViaNova’s team has partnered with over 200 UHNW individuals and families on philanthropic strategy and implementation. We bring three critical elements to all our engagements: expertise supporting multigenerational families, experience and networks in the social impact sector, and best-in-class services, including comprehensive grants management. We draw on evidence-based strategies and leading research and frameworks from philanthropy, family systems, and enterprise advising. 

Our goal is to help clients engage more deeply—with their giving, with changemakers on the ground, and with one another.

We work across complex ecosystems and wealth advisory teams to bring clarity, momentum, and joy to each client’s philanthropic journey.

We believe that ultimately, our clients know what is best for them. We provide the right information, environment, people, and support to help them come to those decisions.


ViaNova offers individuals & families the following services:

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